As seems to be the case with most troublesome words, “than” and “then” have a problem: they differ from each other by only one letter. They are, of course, entirely different from each other in terms of usage, yet they’re some of the trickier typos to catch. They don’t shout a warning with red squiggly lines, and they appear and sound so similar to one another that they’re easily mistaken for one another.
Write Right Eats, Shoots, and Leaves
Let’s raise a glass (A bamboo cocktail, perhaps?) to the new year.
From There to Here: Cheerfulness
If you decide to make something, no matter how big or small, you will encounter challenges. You will realize you don’t know enough. You will find you don’t have the time to learn a new technique, read books, talk with people, design a new portfolio, or take an internship. If you still decide to make that something despite all that, you will have a bumpy road. You will wonder why you ever started down the path. You will doubt yourself, and you will become discouraged.
Stop Being Innovative
I do not believe the word means what you think it means. – Inigo Montoya
White Space
Creativity and Process
Creativity isn’t a process. Advertising is a process. Creativity is a manic construction of absurd, unlikely irreverent thoughts and feelings that somehow, when put together, change the way we see things. That’s why it’s magic. If you want to be ordinary, then, yes, use a process. – John Hegarty