My friend, Jack Steiner, asked a seemingly simple question the other day: “What makes you happy?” I like the question. It makes me think of my “little loves” post. I probably answered Jack’s question in that post, but the topic seems to be one that deserves more consideration.
Your Employees are not Psychic
If you’re a business owner or entrepreneur, you have a vision for your company. You cherish it. You might coddle it (I hope not.). You try to keep it safe. You try to make it a reality.
Forget SEO
I wouldn’t be much of a writer, especially a writer who tends to work with digital communications, if I didn’t have some understanding of SEO. I do have it. I’ve read books about SEO; I’ve made recommendations to clients about headings, subheadings, meta tags, titles, et cetera, et cetera; and I’ve learned about black and white hat SEO and long-tail keywords.
Why You Need to Get Lost
I hate getting lost. I don’t like to get lost in Ikea. I definitely don’t like to get lost when I’m headed to a meeting. I start to panic even though I know I can ask a sales clerk for directions, or I can call the person I’m meeting and tell him or her I’m going to be late.
Stories, Rhythm, and Pace
Stories have a rhythm to them. They have their characters, usually the protagonist and the antagonist. They have their devices: repetition, foreshadow, metaphor. They have their climaxes and anti-climaxes. Depending on the type of story, the story might have a moral to it – think Aesop’s Fables – or it might cause a reader to understand a culture, a way of thought, a product, or a service. Yes, stories have a rhythm.
How to Have a Meeting with an Introvert
Anyone who knows me knows I can talk for hours about subjects that interest me. It’s hard to get me to be quiet. I’m the exact opposite when I’m in a situation where talking is mandatory, I have little knowledge, or I have little to no interest.