If you don’t evolve, you die. The vultures and buzzards and all the other carrion birds will come to pick off the remains. It’s a simple rule, really, easy to learn, easy to live by. Evolve. Change. Transform. Do or die. Do, or be eaten, swallowed whole, by the adaptable ones.
Write Right Gets a Little Wicked
Eggs in a Basket
“Don’t put all your eggs in one basket.”
Verdino & Co.
Verdino & Co. is a content strategy agency based in New York. I call the founders Greg and Amanda a dynamic duo. They’re husband and wife and a great agency to work with. I help with their clients’ content needs, mostly B2C work related to the Internet of Things (IoT).
Tenacity5 Media
Tenacity5 Media employed me for two years, although I worked with founder Geoff Livingston for three. We made brands remarkable through strategy, content writing and editing, and visual content. Our clients covered the spectrum, from B2B to B2C, and from B2C to nonprofit. It was a great ride, and I will always be grateful for the time spent there.
Pearson
Pearson was a one-off project, but it was an illuminating one. I learned a lot about how Americans view higher education, employment, and career-preparedness. My specific role was editing. I reviewed infographic copy and thought leadership articles.