Sprocket Media helps brands establish their voices, primarily through social media. I worked with them on two very, very different clients. The one catered to women in their thirties who enjoyed dining out with their girlfriends and imbibing the occasional glass of wine. The other focused on college kids, males mostly, who experienced the “munchies” during an all-night study session or after a football game. I learned to change my voice like a chameleon changes it colors.
branding
Aida’s Cuisine
Aida’s Cuisine is a gourmet catering service in El Paso, Texas. I worked with the owner to establish a blog and email newsletter. In addition, I occasionally designed promotional materials for conferences and events.
Sonitrol
Sonitrol is a nationwide security dealer. I worked with the El Paso office to redesign some of their sales collateral. I didn’t think much of it at the time, but the piece went viral. It ended up being used at several locations throughout the United States.
Three Rivers Community Church
Three Rivers Community Church is where, in some ways, my faith was reawakened. Here, I volunteered as a marketing intern but ended up focusing on branding, probably because of the pastor’s background in visual arts. I helped redesign the logo, which has been used for a variety of print and web materials ever since.